Search engine optimization is often confusing to a beginner, but it is an important facet in using a website to generate income. Using the proper tools can help to improve your page rank considerably.
When using SEO techniques to set up a website, it is better to use several short articles pertaining to a similar topic instead of one very long article. Long pages don’t carry as much weight with the search engines as short ones do. Additionally, many viewers won’t bother reading a whole article if it is too long.
Always make sure that your site is well-coded. A site that is primarily written in messy JavaScript will be difficult or impossible for spiders to index. Flash content cannot be indexed by spiders at all, unless there is a textual description included in it.
You want to make sure that your keyword is included in your domain name. You need to make your site easy to locate when customers are trying to look for it in the web. Not all clicks to your website will come from your marketing efforts. Some people will stumble on your site while searching for similar products.
People might come to your website in droves, but if they click away after 5 seconds, it’s not going to help much. Some evidence shows that people spending more time on your site is better. In other words, simply driving traffic to your site is no longer an effective way to get a good PageRank rating. Anything that adds interactivity to your site, such as discussion forums and blogs that accept comments, will entice visitors to stay for a longer period of time.
It cannot be said often enough: SEO is necessary in doing successful business on the Internet. There are ways to make your site more visible to search engines. Follow our tips about these, and see the results! The better developed your website, the more likely you will be able to attract higher traffic and make more money.