Mobile marketing is the latest form of mass advertising. Use the following helpful hints to make yourself more familiar with mobile marketing, and how it can be advantageous to you.
Do not message your customers randomly. Every message you send them should be relevant and useful. Nothing will crash your marketing campaign faster than annoying your customers with random things. Your customer’s time is valuable, and they don’t want to waste it getting silly texts from you.
You should make sure QR codes are on your printed ads to attract tech-savvy users. That way you make it easy for those who use smart phones to visit your website and access your coupons. Put them on every printed marketing item, including business cards, catalogs, brochures and anything else. A QR code is a good way to immediately engage a potential customer who is interested by a printed ad.
The key to mobile marketing is to keep your message short and to the point. Make sure they know your message and can absorb it, as quickly as possible!
Ask some friends to help you test your site, ads, emails and other aspects related to your campaign. If you can, hire a professional to test and improve your campaign.
Mission Statement
A mission statement is the best way to ensure you remember your purpose for your social marketing. Stick with your principles and follow your mission statement.
Make sure you know when people are getting your text messages. They shouldn’t be sent when they’re sleeping or having dinner with their families. No matter how loyal the customer is, or how exciting the promo, they will not be happy about receiving a text at an odd hour.
Be enthusiastic about improving your advertising. Also, you should always be aware of what is happening with your competition! With the tips supplied above, you should be able to stay well ahead of your competition.
