Wonderful Advice On Your Social Media Marketing Plan

TIP! Always give users a way to follow you and your business on popular social media websites. Many people utilize these sites regularly, so allowing them to view your content via social media outlets is a wonderful idea.

While social media websites might just look entertaining or maybe a convenient way to stay connected with your social contacts, know that these same websites have tremendous marketing potential. No longer are these sites reserved for idle game playing or match making; when used effectively for marketing purposes they can really boost business. In this article you will learn how to better use social media marketing.

TIP! In order to say relevant, you must remember to stay active when participating in social media. In order to achieve success, you must be social! The interactions and regular activity keep your audience interested.

It is important that you fully understand the time, and effort that goes into running a social media marketing campaign. Without an overall business plan you may find yourself moving from one trend to another without allowing any of them time to really work. Use techniques that make the best use of all of your resources, and proceed with patience.

Allow customers to rate, comment and sort your items. Giving your visitors these tools enables them to participate in the process.

TIP! Talk about your social media progress in your content. For example, you could develop an article that celebrates your company reaching one thousand Twitter followers.

If you want to make the most out of your social media marketing strategy, try including email marketing in your campaign. Add in links to your Twitter and Facebook when you send out emails to try and market to people as much as possible. Also try including a link for subscribing to your newsletters or other emails.

TIP! Use the one-two punch of email marketing and social media marketing. Include a Twitter or Facebook buttons at the end of any emails and let customers know that you’ll answer their questions personally on those social networks.

Select strategic titles for any video you post to YouTube or your social networking pages. Add strong keywords to your titles so your videos are easier to find. If you make useful videos that easily appear when people use keywords, your views will increase.

TIP! Make sure that you provide valuable answers to the questions on your social networking websites. Log in to these sites at least twice a day, and check your notifications and inbox.

Make sure your YouTube videos all have links to your primary website in your descriptions. Also, make sure your YouTube channel is tied to the rest of your social media presence using the appropriate buttons. Getting YouTube viewers to also link to you on Twitter or Facebook is great, because it maximizes your opportunities for users sharing information and multiplying your customer base.

Social Media

TIP! You can have your LinkedIn page linked to your blog posts via a blog feed application. This allows your post to appear as an update on your LinkedIn page.

Remember that results are not instant when using social media marketing. Good social media strategies take time to work well. It requires dedication along with perseverance to help you to keep generating more followers on Facebook and Twitter until the day comes when you’re ready to launch a big marketing campaign. Always mention the social media websites in any marketing that you do for your business.

TIP! Try giving away some samples through social media. There’s nothing like free products to get people coming to your business’s social media pages in droves.

If you really want social media to work for you, you have to make visitors feel like they are important and that you understand what they want. Respond to customer complaints and feedback immediately so your customers know you are listening to them. Let customers know that you care about what they think.

TIP! Keep in mind that a social media site is not just for posting advertisements for what you’re selling. Information flows both ways on social networks; you can find out a great deal about the people you’re trying to do business with.

There are many advantages that can come about as a result of using social media sites. The major social networks boast hundreds of millions of accounts, and advertising your business’s products and services on these platforms allows you to sell things to each and every one of those people. Now that you are educated about the ideas and knowledge from the preceding paragraphs, your mind has what it needs to maximize the potential of social media. Get to work right now on your favorite site.

Social Media Marketing: We Know What You Want And We’ll Give It To You

TIP! Keep an up-to-date blog. If you are having some sort of sales event, you should write about it on your blog.

Entrepreneurs have found out that social media sites might just be the strongest marketing technique that this new century has provided in business promotion. Social media enables your business to communicate with an audience that spans the entire world. This burgeoning marketing method ensures that you will reach a wider target market and gain more potential buyers when you use it to promote your business.

TIP! Be wary of hiring a social media marketing company. A lot of these companies are dishonest and scam business owners.

Create new blog entries regularly and constantly. Fresh content will keep visitors coming back. This has historically been shown by user statistics of magazine and newspaper subscriptions. So it is crucial that you have content that encourages visitors to return to your site.

TIP! Converse with your customers. When a customer provides feedback, the door toward conversation has opened and many businesses fail to acknowledge this.

To help get visitors that are targeted to your site, you should use Youtube in social media marketing. YouTube can bring in new people to your site; these individuals can watch your clips on YouTube to get a sense of what you are marketing. If your visitors are already familiar with your products it is more likely that they will make a purchase, in turn boosting your sales.

Social Media

TIP! Add in exclusive offers to people who follow you on social media accounts. Engage customers by providing them with something exclusive.

Run social media-only contests. People who receive exclusive offers on Facebook or other social media sites will pay more attention to your social media marketing campaign as well as share your sites with others.

TIP! Allow customers to rate, comment and sort your items. Using these functions can help your users decide what your most popular content is, and lets them actively participate.

Demonstrate humility when posting on social media sites. Regardless of whether you are a start-up or an established business, readers will recognize arrogance and be turned off by it. After all, your company is only as powerful as your customer base allows. So, make sure you do your best to make sure they’re happy with you and can appreciate your posts.

TIP! Experiment with social media, in other words, just pretend until you are a success. You need to find out how your competition works in the field of social media marketing, then you should copy it for a while, so you can find out what makes you and the people you service successful.

Offer exclusive coupons and discounts to those who follow you on social media sites. Your members will raise your profits and give you additional sales when they think they are in a club that’s exclusive.

TIP! Facebook helps your followers easily share your content. Facebook will share the comment of someone else on another friends page.

Research what is being done by your competitors. Follow their social media presence and analyze what they are doing. You could choose to do something similar and struggle for the same target audience or try developing a strategy they have not thought of yet to reach out to a different target audience.

TIP! When you post videos to Youtube or on social networks, make sure you choose a good titles. You should include keywords that pertain to your niche.

When marketing, don’t put all your eggs in one basket. Using more than one can help boost viewership and expand your market so that your business can succeed. You can also use other tools that are available to you.

Social Media

TIP! Keep in mind that social networking is not simply about posting advertisements for your products. You can learn a lot about your potential customers through social networking.

The strategies you have learned in this article will help your business effectively use social media. Find out more about social networks and start experimenting with them before designing a good marketing campaign. You’ll be amazed at what a difference social media marketing can make in your business’s success.

Tips For A Successful Mobile Marketing Plan

TIP! Work to please your customers. You should understand what your customers need and use that premise as your basic mobile marketing advertisement.

“Mobile marketing” can be defined in a number of ways. It means different things to different businesses, and it can be used in many different ways. In basic terms, mobile marketing means the use of a marketing campaign that is compatible with mobile phones. This article will help you understand the benefits of mobile marketing.

TIP! A mission statement is important for you in mobile marketing. It spells out what your business does and how it plans to do it.

You can begin by constructing a proper database. You need more than just cell phone numbers in the mobile marketing database. However, you must first obtain permission from your mobile users. You can accomplish this by using web forms or you can have the person sign up via text messaging.

Qr Code

TIP! If you are trying to phone or text people, keep in mind that the most important word here is “people”. Use common courtesy.

QR codes should appear on every printed advertisement to meet the needs of those with high tech gadgets. This will make it simple for people that have smartphones to access your site and any special offers you may have. Include a QR code on all of your print materials. When a customer has a genuine interest in your service or product, it is possible for him or her to get more information right away when a QR code is in place.

TIP! Going viral is one of the best ways for your ads to be effective. They may pass it along and increase the reach of your mobile marketing.

Write the minimum text necessary to get your point across when it comes to your mobile site. It’s important not to have rambling pages that have a lot of fluff. Mobile marketing requires you to stick rigidly to the focus of the topic in a concise, yet thorough, manner.

TIP! You may have been aware of the ability to offer free applications to your customers, but it also easy to create those applications yourself. By creating its own unique, relevant app, a company can double or triple the success of its mobile marketing strategy.

Ask some friends to help you test your site, ads, emails and other aspects related to your campaign. If you are uncomfortable using your friends, you can always pay a few people for their opinion about your mobile marketing campaign.

Mobile Marketing

TIP! If you make it easy to share your mobile marketing, your clients probably will. You want to make sure that the recipient of your ad can easily forward it to others, while also including an incentive to the person who first viewed it.

Mobile marketing covers a certain number of practices, even with a broad definition that is not clearly defined. It entails many different principles and can be adjusted to accommodate practically any objective that centers on a mobile device – this is the essence of mobile marketing. Apply the knowledge you’ve gained here to use mobile marketing to further your business.

Proven Ways To Increace Business With Mobile Marketing

TIP! Your advertisements should carry QR codes to assist your tech-friendly customers. Anyone who has a smart phone can use the QR code to access your site or coupons.

The phrase “mobile marketing” is open to interpretation. It is utilized in different ways by different businesses. One of the easiest ways to explain mobile marketing is utilizing popular mobile devices to market your business to a wider number of users. Read on for some ways to use mobile marketing to your advantage.

TIP! Mobile marketing content needs to be simple, concise, and to-the-point. Get your message across to them as soon as you can; they need to know what you are trying to say.

Do not send irrelevant texts to your customers. Respect your customers’ attention by always giving them useful content when you send out messages. Texting random phrases is the quickest way to kill a marketing campaign. Customers like relevance, not jokes or other nonsense.

Qr Codes

TIP! Draft a mission statement that will keep you on track as you roll out your mobile marketing campaign. If you have a clear definition of your principles, it’s easier to create a marketing plan that fits them.

Cater to tech-savvy consumers by placing QR codes on every printed advertisement. Customers can then use their smart phones to reach your website and find coupons. QR codes should be printed on all catalogs, business cards, posters, and other marketing materials. When a customer has a genuine interest in your service or product, it is possible for him or her to get more information right away when a QR code is in place.

When creating content for your mobile marketing campaign use short easy to understand messages. Speed is of the essence; give your customers messages they can absorb fast!

Your friends can help you by viewing ads, emails, and your website on their various mobile devices. If you can, hire a professional to test and improve your campaign.

TIP! When you call or text someone, remember to personalize it and treat the person at the end of the phone with respect. It’s up to you to behave in a professional manner.

A time tested and proven method to get a leg up on competitors is to be mindful of what they are doing. You need to set yourself apart from everyone else.

TIP! Go viral to make sure that your adverts are reaching the widest audience. They may pass it to their associates, and your marketing will expand by a whole degree.

As mentioned above, marketing through mobile advertising is different for everyone. No concrete definition can be made; though, all definitions concede that it involves marketing on mobile devices. By implementing some of these ideas into your plan, you can create a successful and mobile friendly marketing campaign.

How To Make Internet Promotion Turn Into Profits

TIP! Every signature you have on the Internet should have a link of your website’s URL. If you post to a forum, add your link to your signature so that it will be seen every time one of your posts is read.

These days, marketing over the Internet is one of the most important business tactics. The need to successfully promote your website online has risen. This is the ideal time to get involved in this endeavor. The article below contains some methods for effective Online marketing.

TIP! Create a FAQ section on your site in order to improve customer satisfaction. This is helpful for visitors that may have questions.

It’s important to remind customers to link your business site from theirs by offering a small ad that will allow them to link back to you easily. That makes it easy for those who are so inclined to click and link back to your site, thus allowing their visitors to easily find you as well.

TIP! Use social media, such as Twitter or Facebook in your Internet marketing strategy. The beauty of social media is that it allows you to maintain close connections with customers, making it simple to keep them updated on upcoming promotions or launches.

Use a image that goes to your sales page by getting customers to click on images. Try and match the text in your ads to the text in your copy. This will not look like an ad at all.

TIP! You should make sure you know the answer to their inquiries. People visit your website in a quest for further information.

To convince people to purchase the products you are selling, consider sending them a content page filled with product information and maybe even a video. Customers like to feel that they are making an informed decision before purchasing your product. They will feel less pressured to buy something they are unsure of and will appreciate that you cared enough to give them the choice.

Social Media

TIP! Offer special sales on your site’s check-out page. Seeing a half price-item can lead to more business from the same customer.

Use social media sites such as Twitter and Facebook as a part of your Internet marketing campaign. Social media websites keep you in constant contact with your visitors, providing a fast, easy way to send out updates or promotions. Although, you should not advertise too often as this can push your customers away. Be sure to layer in original and more conversational posts along with your more promotional style messages.

TIP! Know the goals for your site and stick with reaching those goals. Determine what type of content you hope to include in your articles, then select the directories to which you will submit them.

You should now see why this tactic is very important to your business. You can approach this method in a variety of ways. You can also learn a lot about how to make this work for your business. By using this advice, you will soon get started with your online marketing campaign.

How To Keep Loyal Customers Loyal Using Mobile Marketing

TIP! Focus first on building a customer base and securing their numbers for your database. Avoiding just adding cell phone numbers to your mobile marketing database.

Mobile marketing is currently a very trendy and acceptable way to mass market your products or services. This article offers up a number of useful ways to grow your business through mobile marketing.

TIP! Don’t ever text message customers for no good reason. Make sure you always have something relevant to say when you take the time to message them.

Don’t send random messages to your customers. Ensure that your message is relevant each time you actually do message them. Texting random phrases is the quickest way to kill a marketing campaign. Readers can get random entertainment from their friends. They prefer to receive quality content from businesses.

When creating content for your mobile marketing campaign use short easy to understand messages. They should immediately know what your message is and be able to absorb it quickly.

TIP! A time tested and proven method to get a leg up on competitors is to be mindful of what they are doing. You must seek ways to differentiate yourself from the competition.

You might need to invest some money in optimizing your website to be used in a mobile format. Creating an attractive and appealing mobile site can be incredibly difficult. If you would like this to go smoothly, consider outsourcing the project to someone qualified.

TIP! The audience for mobile marketing can be very volatile. Changes may occur in your customer base due to influences that you can’t control.

Make sure you send text messages at reasonable times. Customers will be unlikely to buy your product, even if they like it, if you have bothered them at odd hours of the day.

TIP! Before starting a new mobile marketing campaign, look at the success rate of the first one. You should measure your campaign success by its effectiveness over a long period of time, rather by the sales it generates.

Using mobile marketing is a good way to get profits to soar. With the explosion in mobile usage and smartphone applications, the audience is huge on mobile platforms. Both of these are good ways to advertise and market your business. Be visible to your target market.

Remember that it’s real people that you are messaging so treat them with the respect they deserve. Try to be respectful of the individual you are contacting.

TIP! Although many people use the text messaging feature on their mobile device to communicate via the Internet, not all of them are familiar with the abbreviations that are sometimes used. If a person can’t understand your ad, you might lose a customer.

You can always make your advertising better. And you need to keep an eye on what the competition is doing! The tips discussed above will help you gain insight in your quest to get out in front of your competition.

What Mobile Marketing Can Do For Your Company

TIP! You can begin by constructing a proper database. Do not just add loads of numbers to your database.

In the world of mobile marketing, there are plenty of great resources available to both new and experienced marketing alike. There are many websites, programs, e-guides, books, videos, and other resources available. This set of tips contains some of the best advice for helping a good marketer become a great marketer.

TIP! Do your work for your readers and not yourself. The fundamental principle of mobile marketing is comprehending the aspirations and dreams of your prospects.

Begin by building up your mobile marketing database. You want to always include cell numbers in a database for mobile marketing, but other information is also important. The reason is you must have their permission before you begin doing this. You can do this through the internet or by having the individual text you using a code you have given them.

TIP! Mobile marketing requires much more compact usage of space, so you will need to plan your content to be more concise. Lengthy pages with mass amounts of information are not effective and will just become lost in translation.

Don’t send random messages to your customers. Make sure you always have something relevant to say when you take the time to message them. A mobile marketing campaign can fail if you waste your customer’s time by texting them random, useless information. Customers like relevance, not jokes or other nonsense.

TIP! Money investment should be considered necessary if you want to have a decent website that works on mobile devices. Creating an attractive and appealing mobile site can be incredibly difficult.

Never forget that everything about your marketing campaign is designed for your customers. You need to know what your customer wants in order to properly market them through mobile formats. Not knowing what customers want, means never being able to give it to them. Therefore, when you first meet a customer, you should try to find out exactly what they are looking for.

TIP! Craft a mission statement more for your purpose than anything if you want to stay on track in social mobile marketing. Having the mission statement around will help you stay ethical.

You must learn to say a lot with just a little when you are building your mobile content. You need to avoid lengthy page content that just exists due to keyword stuffing, since it’s not saying anything helpful. With mobile marketing, make your content worthwhile but not too wordy.

TIP! Mobile marketing is an emerging powerhouse in getting the word out about your company. More and more people everyday are using their mobile phones to use social networking websites and download apps.

These tips can help you see what mobile marketing is about and how it can help your business. There is a world of information out there, and you have to know what to do with it. Now that you are armed with this information, your strategy can be perfected to reach your business promotion goals.

Tips To Make Your Business Visible In The Social Media World

TIP! Make it nearly impossible for readers to not click through to your site by using creativity in your titles. If you have interesting titles or headlines, people will probably continue reading.

Social media can be a tremendously valued addition to your marketing repertoire. There are times when all you need is a new approach to bring new successes. Social media marketing is accessible, cost-effective, and opens you up to a much broader audience. You will learn a lot of things from this article on how to start social media marketing.

TIP! Be sure that you have a blog, and keep the content fresh with helpful information. Post any sale or promotion you may be having to your blog.

Keep an up-to-date blog. If you’re having a promotion or a sale, make sure to post it to your blog. If you have any important news -new locations, change of hours, special closing, etc. be sure to add it to your blog also.

TIP! Facebook is a great way to not only advertise but share the information that you have. If people comment on something you post, something shows up in that person’s feed that is view-able to their friends.

You must respond quickly to you Twitter followers, especially when they mention your business. Give people thanks when they mention you, and give them answers to questions they ask you. Doing all this creates positive relations with your followers. This will help your followers to see you as a person, not only a business.

TIP! If you have a blog that you update regularly, you can actually set it up so that your posts are automatically tweeted on Twitter. You could also post links to influential, interesting bloggers’ content.

Add a special box to your blog to give visitors access to the Facebook “like” function. This box lets people LIKE you on Facebook. This will allow visitors to “like” the post and they do not have to leave the blog. Making things easy will make it more likely for people to perform an action.

TIP! Tag each of your posts on Twitter to improve your following. Tags are preceded by the symbol # so your updates can appear in feeds of other users who subscribe to the same group.

Successfully utilizing social media takes time and does not happen overnight. You probably will not develop a web of 10,000 followers overnight. Though not entirely unheard of, you probably cannot produce a viral posting right away. Make sure you are patient and you will get followers in time.

TIP! The blog-feed application can be used for showing your blog posts through your LinkedIn page. When you post articles, they will show as being updated on Linkedin.

Interact with your followers on social media as often as you can! If appropriate, comment on their blogs or Facebook statuses. Keep your comments limited to your company, products or niche. Do not interfere with their personal discussions.

TIP! You should be flexible about how often you update your page. If you are in the midst of a product launch, your followers will expect you to update many times per day.

Always respond to questions and comments on your social media pages. Check these sites more than once a day to see what is happening on your page. You can also adjust your settings so that you receive an email notification when content is posted. When you write responses to comments, keep in mind that they are publicly viewable by everyone.

Marketing Campaign

TIP! Do not only use one social media website. Using multiple websites to increase the viewers one can reach will help to expand the market for a business.

Clearly, it’s not hard at all to launch a marketing campaign using social media. After you have begun your marketing campaign, making the effort to become more knowledgeable of the techniques available and staying up to date with current trends will give you great success. If you decide to handle your social media marketing strategy yourself, be consistent in your advertising efforts and use what you have learned above.

Are You Ready To Market Your Business? Try The Social Media Sites

TIP! If you use Twitter for the promotion of your business, it is important that you respond to followers regularly. Always thank people for sharing your posts, and acknowledge and answer any questions as soon as you can.

Most people who use the internet know about social media sites. However, a lot of site owners have not used them to foster relationships that can boost business. Use these marketing strategies to make the most of social media sites.

TIP! Your social media friends can get deals others cannot. You should offer them something they are not able to obtain elsewhere.

Your social media site needs to have fresh content posted on a regular basis. The busy people who use social networks are accustomed to frequent updates and if you fail to provide them, you might be putting your business at a serious disadvantage. Opt for bi-weekly updates.

TIP! If you’re new to social media marketing and aren’t quite sure how to develop your own unique style, bluff your way through it until you find a solution. For inspiration, you should analyze your competitors’ social media strategy until you are able to establish your own distinctive formula.

Until you have a better grip on what social media marketing works for your company, you might have to borrow some ideas. Take a look at what your strongest competition is doing, and model your early efforts after their most successful tactics. You can analyze their profiles, the information they post and any promotional ideas that they use.

TIP! To obtain subscribers to your social media profiles, offer deals and special offers to followers. Advertising deals through Facebook can help get the word out to your potential clients.

Be sure and include a way for visitors to subscribe to your Facebook page, Linkedin, Tweets, etc. People are now accustomed to using social media sites every day, so giving them fast access via Twitter, Linkedin or Facebook is a great method to ensure they can access your information instantly when you post.

TIP! If you need help, don’t be shy about asking for it! Social media sites represent an enormous opportunity for any business, which makes it even more important to use them correctly. If you are not sure where to begin, do not hesitate to use the services of an experienced social media consultant.

If you need help, don’t be shy about asking for it! You have access to a multitude of people who are capable of helping you with your social media endeavors. It will cost money to hire these consultants, but the price is worth it for a winning strategy.

Social Media

TIP! You should always stay professional, regardless of the fact that the way people communicate has changed due to social networking. You should paint a picture of yourself being personable and divulge certain information, but always make sure you remain professional.

The first rule of using social media marketing to promote a business is post, post, and post some more. In order to have success, it’s important to be social and communicate with your readers. If you do not interact with your audience, your marketing campaign in social media will fail and you audience will leave. However, having a campaign that is full of interaction and activity could possibly have lots of success.

TIP! Do not expect to see immediate results. Developing an excellent social media presence and strategy takes time and patience.

When you reach an important milestone in your social media program, write a post about it. For example, when you have more followers than Bill O’Reilly, you could mention that on your profile. Thank your fans for showing an interest in your social media site. Articles like this tend to go viral very fast.

TIP! Remember that there is going to be negative feedback for you when you market on social media as well. It is always a good thing to know that there are positive things to say about your company, but you also have to deal with complaints.

Check out the Facebook game app platform for marketing ideas. Creating your own niche-specific game isn’t as hard as it may seem. Some brands have found a lot of success by using Facebook’s games. These have become rapidly spreading on the web. Think about having a professional designer create a game for your business.

Social Media

TIP! Keeping things simple may be the best way to convey information through social media. Do not bore your readers with too much information: go straight to the point.

Don’t allow your competition to steal customers away from you. You can have a successful marketing campaign by integrating social media networks with your regular advertising. Social media is used to communicate easily with others online and is useful for personal and business purposes.

The Best Guide When It Comes To Mobile Marketing

TIP! You must have a proper database built to start a mobile marketing campaign. Resist the temptation to merely accumulate a large volume of cellular numbers and incorporate them into your mobile marketing attempts.

There are many things you should consider when starting your mobile marketing campaign which can make it overwhelming when figuring out where to start. The following mobile marketing tips will give you helpful information on how to succeed with this innovative technology.

TIP! Never forget that everything about your marketing campaign is designed for your customers. If you don’t know what your customers want, find out! Find out what exactly your customers are looking for.

Never forget that everything about your marketing campaign is designed for your customers. At the heart of effect mobile marketing lies the ability to know the wants, needs and objectives of your clientele. If you cannot get a handle on what it is your customer wants, you will not make any gains from them. In order to succeed, you must be willing to learn all about them.

TIP! Mobile content should be easy to read and to the point for the success of your campaign. Make sure customers know what your message is, so they absorb it and respond.

Mobile marketing content needs to be simple, concise, and to-the-point. Make sure your customer gets your message not just physically, but mentally as well, in the brief window of their attention that you get.

TIP! For your mobile site, it’s important to come up with ways to convey your information in as few words as possible. It is unacceptable to include wordy product descriptions and endless chains of landing pages that do nothing to enhance users’ experiences.

You will have to invest money to optimize your website for your mobile campaign, or to create a new website designed for mobiles. It can be a challenge to create an effective mobile marketing site. Consider hiring outside qualified developers to ensure this goes smoothly.

Your mission statement will help you design the best campaign possible. Following your principles will enable you to be focused on your target.

TIP! To stay on track with your mobile marketing efforts, decide what you want to accomplish, and write a mission statement that you can stick to. Always ask if a move makes sense for your business.

Mobile marketing is perhaps the most fickle of all the types of marketing as this customer base will change rapidly dependent on outside influences. Make sure you are always ahead of technology; it changes quickly. You will be more competitive if your technology is advanced.

TIP! To improve your own social marketing, keep an eye on your competition’s efforts. You must seek ways to differentiate yourself from the competition.

There may be a variety of mobile marketing techniques, but they all share the same foundation. The main differences between particular techniques are really just methodology and technology. A simple common sense approach should help you weed through them and pick the best one for you.