Every company needs a way to attract an Internet following. That can be done in a number of ways, including article marketing, SEO and other marketing methods. Social media marketing is among the freshest and popular ways of kickstarting a company. With the social media tips here and a little business savvy, you can boost your company to new heights.
Businesses that rely on Twitter to promote upcoming sales should make an effort to interact with customers. Always thank people for sharing your posts, and acknowledge and answer any questions as soon as you can. If you do this, your followers will have a better opinion of you. This will also help you to create a real identity, rather than just appear to be a screen name that sits behind a business.
Use links to tie together your various social media sites. Make it easy for your viewers and readers to find you on Twitter, see your YouTube videos and follow your Facebook page. When setting up your profile on Twitter, make sure to put in the website addresses for your Facebook page and blog. Link your marketing across different social media platforms for increased customer traffic.
If you’d really like the customers to go crazy about your products as opposed to the competition’s, make sure that you’re offering some great deals and exclusive specials. If they get deals from you on Twitter or Facebook that they are unable to find from another place, they will respond to your marketing, spreading the word for you for free.
Social Media Profiles
For social media profiles, it is a good idea to have both a button for the RSS feed of updates and prominent buttons to click to link to your business website. Ensure that this is clearly visible on your websites, blogs, emails and in your signatures when you comment. These links should be placed on all your social media profiles, as well, to spur users to follow you on those sites as well.
Followers can easily share your content with Facebook. When a person comments on a post on your page, all of their friends can see it. In order to generate greater exposure, facilitate reader interaction with you as well as with each other.
Investigate the possibility of creating a Facebook game. Creating your own niche-specific game isn’t as hard as it may seem. Some large and well know commercial brands have bee quite successful in using this strategy to produce games of viral proportions. A secondary choice would be to hire a third-party designer to handle the game professionally, but only if you can manage to afford the costs.
It might be difficult to get going, but once you start, momentum will gather, and you’ll be on a roll. Social media presents great opportunities for many companies worldwide, and yours is no exception. All you need is dedication and some education from people who have tried and succeeded before you.