Go Where The Customers Are: Social Media Marketing Tips

TIP! Businesses that rely on Twitter to promote upcoming sales should make an effort to interact with customers. When people tag you in their tweets, you should thank them and thus introduce yourself further out in the web.

Social media is a popular way to grow a business these days. The opportunities for utilizing social media to increase business are growing every day. The social media tips contained in this article will help your business thrive.

TIP! Talk to your customers on a regular basis. Comment on blog posts, reply to Facebook statuses and answer questions posted to your wall.

If your business has a Twitter presence, engage your followers and other members of the community regularly. Send a thank you for any mention of your site, and make sure to answer questions the same day if possible. These interactions help build stronger relationships between you and your followers. You will also establish yourself as a real person and not just a business entity.

TIP! Whenever you upload video to your YouTube account, make sure there is a link in the description pointing to your website, and that both your channel and videos have the Twitter and Facebook buttons. Luring YouTubers to subscribing to your Twitter and Facebook accounts proves strangely effective since they’re probably going to spread your videos around.

Your goal should be to initiate a conversation with your customers. A customer leaving feedback is an opportunity to open a dialogue. Engage your customer base by talking with customers who give both positive and negative feedback. As long as you are passionate about their opinions, you can use your customers to improve your business.

Social Media

TIP! When people leave comments or questions on your page, always respond to them. You should respond to negative comments also.

Give offers that are exclusive to your followers on social media. The key is to offer something exclusive that they won’t find on your main webpage. For instance, running a prize drawing for your followers will always generate positive responses. You could also develop games, offer polls and quizzes, along with exclusive content. Social media websites are also a great way to make special announcements.

TIP! Build excitement about products by giving them away through your social networking profiles. Everyone loves a freebie, so this is a great way to get more people on social media sites to follow you.

It is important to decide how involved you want to be with your customers. If you’re simply looking to increase sales, then you should advertise using social channels. Always keep it simple. If you want to get on a level with your customers that requires back and forth, start off simple and just say “Hello.” The customers will respond and you can go from there.

TIP! Proofread any content you’re going to post onto your Facebook profile or tweet on Twitter. It is important to make your page look professional.

A guest blog is a very valuable component to add to your site. This method helps both you and the guest blogger to get more traffic to both of your websites. When guest blogging somewhere else, make sure they let you link back to a website of your own. You should return this courtesy when someone blogs for your site, of course. You will likely get more visits to your blog and your site doing this.

TIP! For your business go ahead and create Twitter and Facebook accounts. This ensures that someone else does not use your business name to tweet or post content inappropriate or unrelated to your business.

Now, after taking in the above article, you should be familiar with many ways you can include social media to help promote your business. When you use it effectively to promote your company, you will see your customer based grow quickly. Use the knowledge you’ve learned in the previous paragraphs to start growing your business today.