Once you become more familiar with SEO, you will see how a couple of small changes can make a world of difference. If you don’t know about SEO, however, this article will explain some great tips you can use in order to increase your website’s rankings and hopefully propel your site near the front page.
It’s best to have lots of short articles than a few long ones. A long page will not get you additional attention from a search engine. Visitors are also not likely to read an article in its entirety if it is overly long.
You should have just enough keywords to succeed at SEO. Ideally, your page’s overall keyword density should be at 20% or less.
Anchor Text
It is important to have descriptive anchor text for all of your links, particularly internal links to other areas of your website. A common example of poor anchor text is “click here”. This anchor text contributes nothing to your search rank. In order for spiders to notice your site, relevant keywords should be incorporated into anchor text.
When making URL names for each page, keep in mind that search engine spiders cannot decipher dynamic language and session id names such as /page_id=59. Be sure to create a unique name for the URL of every page. Even more preferable, use a keyword and make sure it flows well.
Writing intelligent descriptions in your meta tags for every page of your website is very important. These description tags will provide a short blurb about your website or the page to the search engine. Your meta descriptions should pack a punch. By doing this you will bring in a large audience, and you may even get more visitors than websites ranked higher than you on search engines.
Making the first page of a Google or Yahoo search in your niche is the ultimate goal for any website owner. It is difficult to get there; however, it is possible if you utilize the best SEO practices.