When trying to come up with a mobile marketing plan, you’re probably wondering where to start as you see so many endless possibilities on how you can promote your business. Below, are some excellent suggestions to get you started and put you well on the way to mobile marketing success.
Your customers come first. If you don’t know what your customers want, find out! If you cannot get a handle on what it is your customer wants, you will not make any gains from them. Get to know them as much as you possibly can.
Have QR codes on your printed ads for the more tech-savvy consumers. The codes give access to your site, where you can offer coupons or special deals for those with smartphones. Put these codes everywhere, including fliers, catalogs, and even your own business card. A QR code is an easy way for a consumer to find more information on your interesting products and services.
On your site in particular, you need to learn to say more with less in your mobile content. Sites that are packed with keywords and say nothing of value are unfavorable. In mobile marketing, your campaigns will need to be kept short and succinct.
Creating a mission statement will be highly beneficial for staying focused with social mobile marketing. This will make it easier to stay focused.
Set the times that your MMS text messages are sent to your customers for normal business hours. Your customers may enjoy what you produce, but your awkward timing will likely not be well received.
As you can see, most mobile marketing techniques share some fundamentals. They are different in terms of function and execution. All it takes to decide between them is some research and common sense to find the best and most effective techniques to use in your plan for you, your business, and your budget.
