Dealing with your search engine optimization can be difficult. It seems like there is an overwhelming amount of information that you need to know. This article is going to give you what you need to know to do well at this sort of thing.
Shorter Articles
For SEO purposes, it’s a wise move to use several shorter articles on your site versus a very long article. Long pages are weighed less and short ones weigh more. Also, viewers will likely read shorter articles.
View your competitors’ source codes. That way, you will be able to determine the way they use SEO for their site and the keywords they find valuable. While you might want to avoid copying their methods, this type of stealth can help you figure out other keywords and strategies to try.
Search Engines
Be sure to use very descriptive title tags so that search engines will comprehend your site content easily. Use no more than 60 characters, because most search engines will not display content past that point. Terms used beyond that point do not garner as much weight.
If you host video or audio content on your website, try to include transcripts. If you include audio and video transcripts on your site, search engines will be able to include that content to determine search rankings.
It is not true that keywords attached to comment tags will always increase visibility. Instead, you should just focus on having good content.
Don’t duplicate any content on your pages. Know that you could use duplicate content and not even know. Using the same product descriptions on several pages could save you time, but the search engines can’t differentiate between that and spamming.
After all is said and done, you can do what is needed for SEO purposes now. These tips will provide a foundation you can build on. Hopefully, this article has helped to teach you the basics so you can begin to use the right techniques for your own success.