Turn Your Customers Into Friends Using Social Media Marketing

TIP! Be sure that you have a blog, and keep the content fresh with helpful information. Update your blog with information about promotions or sales your company has coming up.

You may think of websites such as Facebook and Twitter as places to post photos of your family or let people know what you’re eating. This still happens, of course, but social media platforms are now used to promote products and services. If you are interested in learning more about social media marketing, read on!

TIP! Always update your Twitter followers about any new posts you make on your blog, and place a “retweet” alongside your updates. By doing this, you’re enabling people to share your material with their friends.

Create a new blog entry as often as you can as well at regular intervals. Fresh content will keep visitors coming back. You can see this in magazine and newspaper subscriptions. Consistency with new content will encourage regular visits.

TIP! You should always link all of the sites together. Tie in things like your Facebook, Youtube, and Twitter accounts all together.

Use tweets that have rich content that are varied, if you’re using Twitter as a social media marketing strategy. Tweet tips or suggestions that are relevant to your product. Your subscribers are more likely to maintain interest in your content when you mix these tweets in conjunction with ones that you use to promote your products and services.

TIP! Look on the top right hand corner of your blog. You’ll see a Facebook LIKE box.

Put a “retweet” button on every blog post at the top. Placing it strategically at the top of the page will make it quick and easy for viewers to share your content over Twitter. By having this option on your blog, your blog will gain a greater audience.

TIP! Make a decision about whether or not you want to have relationships with your clientele. If you want social media to simply be a sales channel, then just buy some advertising on social media sites to simplify things.

Twitter users must respond to their followers regularly to maximize this social media site’s promotional power. Send a thank you for any mention of your site, and make sure to answer questions the same day if possible. This will help you to establish and maintain a more solid foundation with your potential customers. Set yourself up as a genuine individual — not simply a business.

TIP! Make use of Twellow or Tweepi, which are tools that work with Twitter. Using these tools will help make automated updates and can lead you directly to the customers with the demographics you’re looking for.

There is a way to invite people to “like” your blog on Facebook, by putting a dedicated box for people to click on. This box lets people LIKE you on Facebook. When this is visible on your blog, visitors can “like” you without leaving that page. You will increase your exposure if you make it easy for people to do.

Social Media

TIP! Take some time to research the available options when marketing with social media methods. Every social networking site has its differences and knowing these can be the key to success.

Provide special offers to your followers. Give your followers an incentive to buy by giving them exclusive discounts or offering limited edition items with purchase. You could organize contests, give out free prizes, or offer rewards to your best customers. If that idea does not appeal to you, create a special offer that is accessible only to those who follow your social media sites. You also can post your announcements on social media pages.

TIP! You must identify your target audience or you will fail at marketing through social media. You need to find out what these people are using social networks for, how much time they are spending on this type of website and what kind of content they would like to see.

Reorganize your perception of social media tools. It’s no longer just a place to play game after game and post funny status updates. It is a way for you to expose your business to new people. By taking what you have read here to heart, you will have the tools you need to implement social media techniques. Sign up to a few sites today and start boosting your bottom line.